This review is about who your website brings in. We went through the site, your search rankings and your reviews. Unlike most sites we review, every one of your 19 tracked searches is genuinely about solar, and your homepage title correctly says "Solar Panels Dublin." The aim is right. None of it produces a single visit, because Google's trust score for the domain sits at 2 out of 100, by Semrush's own scale. It's all detailed below, with what to do about each one.
Every one of the 19 searches Google tracks for this site is a real solar search: installers, panels, Dublin, grants. That's rare, most sites we review have unaimed or unrelated keywords mixed in. Yours doesn't. The problem isn't aim, it's that none of the 19 gets anywhere near the front page.
| What people Google | People / month | Your situation | |
|---|---|---|---|
| solar installation | 210 | 41st. Your best ranking anywhere. | 41st |
| solar panels dublin | 480 | 43rd. Your home market, correctly titled for it, still page five. | 43rd |
| solar panel installers near me | 110 | 46th. | 46th |
| solar panel installers ireland | 720 | 65th, your largest search by volume. | 65th |
| solar panel company ireland | 170 | 85th, your weakest ranking. | 85th |
This is a different problem from most sites we review. The homepage title, the headings and the page content already say the right things. What's missing is the weight Google gives a domain before it will show it for competitive searches at all, built from links from other real websites and time in operation.
The site is genuinely well built: a clear 4-step process, real service icons, a correctly Dublin-aimed homepage. These are the specific gaps, none of them a reason to rebuild.
This isn't a design or aim problem, the site already does both correctly. Building Google's trust in the domain is steady work: real reviews, real mentions from other websites, and a body of content that keeps growing, not a redesign.
Each fix below is ready to hand to whoever manages the site.
Start at the top. The bottom block is the work that moves the numbers.
0 visits a month arrive from Google today.
19 of 19 tracked searches are genuinely solar-related and correctly aimed.
"Solar panels dublin" alone is 480 searches a month, and the page for it already exists.
Once the domain earns enough trust to move from 41st-85th into the top 20, the pages that are already built and already aimed correctly start earning visits without any further rewriting. What that becomes in enquiries and signed jobs depends on your close rate and your job values, and you know those numbers better than anyone. That's the sum worth doing on your side.
Other Dublin solar installers with older, more established domains are already holding the positions above yours for these same searches. Trust compounds with time, the sooner the reviews and real content start, the sooner the gap closes.